The mystery of the shrinking wallet: How to combat rising prices, part 2

By Randell Tiongson on April 27th, 2011

con’t.

I realize that the preceding paragraph (in part 1) shows such a defeatist attitude so let me try to redeem myself and offer some enlightenment on the subject matter.

When prices rise steeply, there are two things we can do to combat the rising prices. The first thing we can do is to earn more. Rising prices is a natural economic reality; one can’t expect prices to remain constant as one can’t expect income to remain constant as well. Assuming inflation is at 5% but your income rose by 8%, you can actually counteract the effects of rising prices and still have some of your income left for you to either spend or save (I urge you to do the later) despite the higher cost. The simplest way to combat rising prices therefore, is to increase your income. I said it was simple, I did not say it is easy. Increase in your income will happen but the question is when? It usually takes time before your income registers some growth. If you are an employee, you will need to wait for a raise and most of the time, those raises happen towards the beginning of the year and that’s assuming your company is profitable. Since it is only April, you will have to wait for many more months before you can get some financial relief from the scorch of high prices. If you are in business, it also takes time for you to realize a higher profit margin – there are way too many variables for you to undertake before you can see an improved bottom line.

While you are waiting for your income to rise, you may want to pay attention to what you spend on. To have a better cash flow, you need to ‘make more money’ and ‘spend less money’. Curbing consumption, in my opinion (as if there are people who actually care to hear my opinion, haha!) is the most sensible way of combating inflation. A closer look at what you spend on and how you spend will be your best bet in battling the mystery of the vanishing purchasing power.  As many personal finance books will inform, as well as finance experts and even those self-proclaimed finance gurus will pontificate that there are two kinds of expenses: needs and wants. When we do try to reduce our spending, we often try to do so by cutting down on some of our needs because cutting down on wants seems to be more difficult. Why? Because spending on wants is pleasurable while spending on needs is a drag! To articulate (my friends say I ‘articulate’ too much) my point — do you know anyone who screams of excitement every time his Meralco bill arrives? If you know anyone who does, please bring him to a doctor and have him checked. On the other hand, do you know people who are ecstatic whenever their favorite store or mall is on a big Sale? I proved my point.  Cutting down on necessary expenses is not the wise thing to do; there is a reason why they are called necessities in the first place. Cutting down on wants, though harrowing to some is the prudent thing to do. I recommend that you list down all your expenses and I mean all – including those branded coffees that seem to be so addicting and those new fancy and costly milk teas everyone seems to be going gaga over lately. Once you have written everything you have expended on, start determining which of those are ‘needs’ and ‘wants’. Don’t try to fool yourself by trying to be coy and justifying your wants and masking them as needs. I once heard someone say that going to a salon is a need because if she does not look really good, she can’t sell enough life insurance, thereby the salon costs are really needs and not wants – yeah that sounds so right (I’m actually attempting to be sarcastic here).

… to be continued.

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Christmas joy and Christmas spending

By Randell Tiongson on December 8th, 2009

It’s December! Cooler nights and mornings… christmas decors and christmas carols.

When I was a child, I have always loved the Christmas season like every other child. I have often looked forward to the season with joy, excitement and much anticipation.

I have to admit that I still have the childish feeling when it’s the Christmas season and, as a father, I love seeing my children enjoy the same excitement I had decades ago. Buying our daughters a doll house, and my sons their action figures. Reunions and all those wonderful Christmas experiences are memorable moments forever etched in my heart.

While I still have those youthful warm feelings about the Christmas season, there is one thing that us adults always have to contend with: Christmas spending.

After all the Christmas festivities have winded down, have you ever found yourself hoping that you did not have to spend as much as you did? Have you ever vowed that you’ll never spend as much again, yet you find yourself spending more again the following Christmas?

If you do, welcome to the club! But don’t despair because if you really want to curb your Christmas spending, here are some easy tips:

§          Make a priority list. Determine who should be an absolute “must” to receive a gift from you. You can set an order of priority, like spouse, children, parents, siblings, etc. While you may want to be a generous giver, you are not the fictional Santa Claus. Your boss or your officemates will not take it against you if you only give them a simple Christmas card this year, or better yet a sincere greeting. If a friend of yours will feel bad that you don’t have a gift for him/her, he/she may not be such a good friend after all, right?
§          Set a budget. I know this is not easy, but it is best that you have a budget for your Christmas spending. Determine the amount you are able to set aside and make sure that this budget will not eat up on your mandatory expenses, like rent, food and utilities. It really doesn’t make sense that you give Christmas expenses a priority over your necessary expenses. After determining your budget, you may now allocate them according to your priority list.

§          Be creative. Most people will always equate a good gift with an expensive gift. Year after year, well-meaning friends will churn out really expensive gifts which I really appreciate, but can’t reciprocate. Sometimes, I’d like to tell them that the gesture is more important than the gift. I will have the same appreciation if they gave me a card or an uber-expensive Christmas basket. It may be cliché but it’s really the thought that counts. I have a good friend who gives me the best Christmas gift year after year—an offer of prayer.

§          Never buy your gifts on credit. Don’t use your credit card, don’t buy something on “gives” and don’t use deferred payments. Buying gifts to please others and yet bury yourself into consumer debt is one of the most unwise things you can ever do. If I go home with a nice expensive gift for my wife and yet I purchased it through credit, she will definitely have an issue with it and it will really spoil the gesture. Give what you can afford, if you can’t afford it, don’t give it. I’ve always subscribed to the saying that “you can’t give what you don’t have.” Buying gifts on credit is the same banana.

My biggest advice to the readers is to remember what Christmas is all about. There was once a wonderful commercial on television where they started the ad with the photo of Santa Claus. There was an eraser and pencil that changed the photo of the jolly old Santa to the picture of the real reason for the season, Jesus Christ.

We should start thinking less of the ho ho ho’s and more of the hallelujahs! Christmas has been replaced with rabid commercialism, which has engulfed all of us. I don’t think that was what the Lord expects from us.

While there is nothing wrong with sharing the spirit of Christmas by merry-making and gift-giving, let us always remember that we can’t let social pressures affect proper personal finance management or our faith. Besides, we are already recipients of the best gift we can ever have and the Bible made it clear in John 3:16: “For God so loved the world that He gave His one and only Son, that whoever believes in Him shall not perish but have eternal life.”


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