Money Manifesto Conference 2014

Join my last public event for 2014, the Money Manifesto Conference on November 29, 2014 at Room 1 at the SMX Aura in Taguig City.

What is this conference all about? 

This event will highlight valuable personal finance learnings that will instruct, inspire and empower the audience to achieve their goals in life.

Joining me for this event are my friends Jayson Lo and Carl Dy.

A much sought after motivational speaker, Jayson Lo is the best-selling authors of “YOUnique” and “Debtermined”. He will talk about the money behaviors people have and how to have the proper money mindset to get out of debt and achieve your goals in life.

Carl Dy is one of the country’s foremost expert in real estate investing. He recently authored a booklet titled “6 Steps to Renting out your Condo.” He will show us the right way to invest using real estate and that this is not an investment limited to the ultra rich.

Incidentally, my newest book “Money Manifesto” will also be launched during the conference. This book has been highly anticipated and has been recommended by BSP Deputy Gov. Diwa Guinigundo, Rivermaya front man Mark Escueta, economist Dr. Alivn Ang, international celebrity Christian Bautista, RFP’s Henry Ong, Stock Market expert Marvin Germo, BPI’s Marketing head Jojo Ocampo, international investing expert Jess Uy, and many more.

The conference is for only P750.00, a bargain for the quality of seminars we offer. What’s more, if you register and pay before November 12, 2014, you only need to invest P500.00

For inquiries and registration, please get in touch with Carl Magsino at 0917-4433832, 988-8469 or email [email protected]

You can also register on-line by visiting —

This conference is presented by BPI and Sun Life. Supported by the RFP, Angat Pilipinas Coalition and Alveo Land.

Money Manifesto Poster 2 (2)



From Spenders to Investors

Do not miss the life-changing conference that will help transform Filipinos from Spenders to Savers and ultimately to INVESTORS!big_spender

iCon was a long dream of mine because I yearned for the time where more and more Filipinos will be interested in investing for their future. I longed for the day to see long lines of people queuing to enter a financially themed event, the way they do for a block-buster movie. In 2013, the first iCon proved that Filipinos are more receptive to learning finance and investments as 1,000 people flocked to the very first iCon. I was overwhelmed with the site of 1,000 people all eager to take better control of their financial future.

This year, despite the difficulty of mounting an even bigger event, we felt that the Filipinos need an iCon again so we put together even more speakers and an even longer conference time for those attending iCon2014. Our roster of speakers are impressive as they are indeed the subject matter experts of their own fields. However, it is not just the competence of the speakers that made them part of iCon2014 — it is their passion to help Filipino achieve their dreams!

For inquiries and registration, visit send an e-mail to [email protected]





Top 8 Equity Fund Performances

The year is almost over and this has been a whirlwind of a year for the Philippine Stock Markets. The start of the year saw a tremendous surge of the market pushing the Philippine Stock Index beyond the 7000 mark. Towards the middle of the year, massive correction and decline was seen as foreign funds took profits but our market seems to be more resilient than ever. Some recovery was seen pushing the market up again and refusing to enter a bearish market. Our market has yet to go back to the 7000 mark but many analysts are confident we will be back to those levels sooner than later, perhaps early next year?

For those who invested in equity pooled funds like mutual funds or Unit Investment Trust Funds (UITF), it is good to know that there continues to be good returns although not as substantial as 2012. I have collated the 1 year returns of the top 8 equity funds, both mutual funds and UITFs. On the mutual funds side, the 2 index funds rose to be the top performers for the 1 year period lead by the Philippine Stock Index Fund and the Philequity PSE Index Fund. Customarily, managed funds outperforms the index, but that’s not the case for this 1 year period. On the other hand, some UITFs performed better than the index funds and 5 of those UITFs registered above 20% returns for 1 year led by Union Bank, Metro Bank and BDO and BPI. The UITF equity funds seems to be performing better than their mutual fund counterparts for the 1 year period.

Let me repost what I earlier said in an earlier post: “I need to caution readers, however, that returns are not the sole factor if selecting a fund. Aside from fees, it will be good to check on how volatile the funds are, experience of the fund manager and size of fund. Bigger funds are usually less volatile but may not have the best performance. Further, equity funds that are more diversified and having more variety in the fund is generally less risky.”

Mutual Funds are available through Mutual Funds Companies and are regulated by the SEC. UITFs are available through banks and are regulated by the BSP.

Top Equity Funds Nov 2013


Best performing Equity UITFs (YTD)

The equity market has been declining and virtually wiping out gains for the year. The argument by many is index funds perform better than manage funds but it seems that argument does not hold true for the Philippine situation.

Despite the massive decline of the market, 6 out of the top 10 equity UITFs was still able to post beyond 5% growth in their year-to-date performances, as of August 27, 2013.

The following are the year-t0-date results of the the top 10 Equity UITFs:


UITF Performance Aug 2013


What we need to hear from Suze Orman

Suze Orman is considered a force in the personal finance world. She is probably the most recognized personality in the world when it comes to personal finance and for a good reason as she has sold millions of books and has a long running & award-winning T.V. show. There is one more thing you should now about Suze Orman – she loves the Filipinos.

In 2012, Suze Orman visited the Philippines as part of BPI’s personal finance advocacy campaign and I was given an opportunity to meet her up close and personal. A few days ago, this force in personal finance was back in the country again with even more events lined up by BPI.  What was the message of Suze Orman this time around? Well, it’s virtually the same message she gave last year; a message that Pinoys need to hear again.

Having employed many Filipinos for years, Suze Orman is well aware of our culture of providing for family members. She has coached many Pinoys working for her and this is what she always says “it’s ok to take care of others but you also have to take care of yourself too.” She believes that there must be a limit to how we help our kin and that the nation should not be too dependent on the 11 million OFWs abroad. She also encourages us to “do the right things, not what the culture say” – referring to the social pressure of financial dependence.

“The greatest thing you can do for yourself is to pay your debts.” Suze Orman reiterates her concern about how much people are now in debt and she is aware that Pinoys are becoming more attracted to borrowing than before. She advices on paying debts first as against buying stuff and she cautions us to be prudent with how we manage money especially now that our economy is growing – “If you don’t have money saved, spend your money just on needs. All the things you buy are really worthless.” She notes that Asians in general have very good work ethics and her exposure to many Filipinos reinforces that observation. They are always working hard and they are willing to work longer than everybody else but they must also learn how to save and invest more.

Ms. Orman admits that she is very direct with her message even if it’s really not what people would want to hear. “I speak with much force because of what I have seen and been through. I don’t wonder if what I say works, I know it does.” Her personal experiences fuel her passion to make people financially educated. Philippines is a place for her to give back and not to make more money – “I already have all the money I need, I don’t need more” and “my goal is to create financial education for free for Filipinos.” Given the opportunity, she would love to work with the Philippine government and the financial institutions as an advocate and not as a business person. Like her first trip, this trip is also a non-revenue endeavor for Suze Orman. “I’m here in the Philippines for the right reason and with the right message.”

On investing, Suze Orman gives this advice “the best lesson in investing is to listen to my own heart, listening to the voice of God.” While there is value with what experts tell you, you must know for yourself what is best for you. She is very bullish with the Philippines, she says that investing in the Philippines is a very good idea and what we are experiencing now is reminiscent of the U.S. in the early 80’s where their stock market and economy broke out. She recommends investing in the stock market through an index equity mutual fund as against a managed equity fund. However, I believe she needs to be advised that as per local experience, managed equity funds (mutual funds and UITF) have consistently outperformed the index for many years. She also advocates on regularly investing using the Dollar (Peso) Cost Averaging method. She also likes investing in high dividend stocks and exchange traded funds (ETF). She also said “forget Dollars, stick to Pesos!”

On a personal note, Suze Orman encouraged me to push more and more financial education for Filipinos and to help as many as I can to be empowered because they are financially secured. Suze Orman’s message is not only timely; it’s something we should hear over and over again.

Learn how to invest properly at the iCon 2013: The No Nonsense Investments Conference at the SMX on June 22, 2013. Features Efren Cruz (Investment Planning), Chinkee Tan (Entrepreneurship), Marvin Germo (Stock Market), Dennis Sy (Stewardship) and me. Presented by Sunlife Financial. For inquiries, send email to [email protected]


The best performing UITFs in 2012

Are you considering investing in UITFs?

UITFs or Unit Investment Trust Funds are pooled funds offered by the trust department of the major banks of the country.

But what is a UITF? As per the Trust Officers Association of the Philippines (TOAP), they defined it as “an open-ended pooled trust fund denominated in pesos or any acceptable currency, which is operated and administered by a trust entity and made available by participation. Each UITF product is governed by a Declaration of Trust (or Plan Rules) which contains the investment objectives of the UITF as well as the mechanics for investing, operating and administering the fund. Most UITFs are considered medium to long term investments.  Clients considering to invest in UITFs must have the financial resources to stay invested in them for a reasonable period of time in order to maximize earnings potentials.  If the funds to be invested will be needed by the client in the immediate future, the UITFs may not be a suitable investment vehicle for such client.”

UITFs are very good investment instruments for investors with a longer time horizon and are comfortable with the volatility typical of pooled funds. Pooled funds can be high risk when invested in equities, low risk when invested in fixed income (bonds) or moderate when invested in a balanced fund.

Before jumping into UITFs, it is best that you understand the nature of this instrument. Further, it is advisable that you check on the fees associated with pooled funds — they are not all the same. Some funds require entry and exit loads and some funds have higher management fees. Fees will ultimately affect your yields.

2012 was a good year for investments, particularly for equities so it is expected that equity UITFs will do really well. I need to caution readers, however, that returns are not the sole factor if selecting a fund. Aside from fees, it will be good to check on how volatile the funds are, experience of the fund manager and size of fund. Bigger funds are usually less volatile but may not have the best performance. Further, equity funds that are more diversified and having more variety in the fund is generally less risky. Let’s compare two funds even if they are both equity funds — a fund that is invested in only 10 companies might perform better than a fund that is invested with 20 to 30 companies since certain calls are easier to make. However, the fund with fewer companies are riskier since one bad call of the fund manager can have a large impact on the fund.

My advise — talk to your bank and do your homework. Regardless, I am a fan of UITFs because in the long run, these investments will help me achieve my financial goals. Personally, I go with bigger sized funds that offers the lowest fees offered by the larger and more stable banks.

To know more about UITFs, please read my earlier blog HERE. You can also check out performance of Philippine funds at Bloomberg’s SITE.


Suze Orman and her advice to me

When I was asked if I would be interested to attend a special meeting with Suze Orman, I almost dropped my phone out of excitement. This lady is a prime mover in the personal-finance arena and probably the most popular and perhaps the most influential itself. I would be crazy not to drop anything and rush into this appointment.

When given the opportunity, I asked her how finance media people like me can help in the financial education of the Filipinos.  I mentioned that personal finance material is not a popular thing Pinoys care for as much as they should.

Here’s what the famous personal-finance icon told me: “stop writing about money that people don’t have.” Wow! She encouraged me to write about stories of people, how they deal with their issues. People don’t like to be lectured at, they want to find hope. Too many times, writers & speakers like me get embroiled on all those technical things, too much on the nose bleed stuff. Suze was dead on and was a good reminder that I should always think about the readers are concerned about. She encouraged me to get the people to first care about their financial future, open their minds and challenge their set behaviours. When they get their acts right, they will naturally yearn to learn more, understand the rudiments of investing and be ready for heavier stuff.

She also encouraged me to continue with what I am doing and that she has so much faith in the spirit of the Filipinos. It was nice to know that she also likes the work of Dave Ramsey, someone who has such an influence on me. There are many finance coaches out there and many of them Suze Orman doesn’t really like but “Dave Ramsey is one of the few guys I like” she muses.

In a short period of time, I learned much from Ms. Suze Orman but what I didn’t expect was that she will also motivate me. In the next blogs, I will write more of the stuff I learned from her or cross-post articles that I am writing for other sites, publications.

Thank you Bank of the Philippine Islands for inviting me, it sure was an honor and a blessing to finally meet an icon.



The 12 Most Influential People in Personal Finance

Moneysense, the country’s first and only Personal Finance magazine recently listed the 12 most influential people in personal finance. I was surprised to see my name as one of the 12 because the list includes really powerful and much respected individuals.

It felt surreal to be part of such an illustrious list but I am nonetheless honored. Clearly, the hand of the Lord is at work for this accolade.



The list includes:

1.   The Lawmaker: EDGARDO J. ANGARA (Philippine Senator)

2.   The Regulator: AMANDO TETANGCO (Central Bank Governor)

3.   The Treasurer: ROBERTO B. TAN (Treasurer of the Philippines)

4.   The Adviser: EFREN LL. CRUZ (Pwede Na! Author & Investments Guru)


6.   The Director: HENRY ONG (Head of the Registered Financial Planner & others)

7.   The Moderator: JAMES RYAN JONAS (Pinoy Money Talk)

8.   The Blogger: FITZ VILLAFUERTE (Ready to be Rich Blog)


10. The Enabler: JESUS P. TAMBUNTING (Planters Development Bank)

11. The Stock Broker: CONRADO F. BATE (Citiseconline)

12. The Insurer: RIZALINA G. MANTARING (Sun Life Financial)

Grab a copy of the July-August issue of Moneysense to read about why they think the 12 deserves to be part of the list.